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ROAR with Tiger Beer During this Football Season

Epic match viewing parties with attractive promotions and great giveaways await football buffs for the next few weeks.

14 June 2018, Kuala Lumpur – Tiger Beer, Malaysia’s No. 1 beer, is bringing football events to its fans in the best way possible – large screens, ice-cold beers, and great giveaways. Pure excitement, adrenaline rush and loud cheers will fill the air as footie enthusiasts come together with burning passion to be part of Tiger Beer’s various football viewing parties nationwide, starting today.

Besides the opportunity to catch football matches live on gigantic LED screens, fans will also enjoy attractive buy-one-free-one promotions and on-ground activities at participating outlets. The ‘Tiger Beer ROAR Machine’, an exclusive highlight by Tiger Beer during this football tournament, will be made available at selected outlets for fans to uncage their passion and love for the sport, and get rewarded with a bottle of Tiger Beer, on the house.

Fans will receive QR codes upon each purchase of Tiger Beer to redeem some awesome gifts during the football viewing parties too. The QR codes will come in handy for fans who download the TigerMY application to scan and redeem hard-to-get memorabilia such as jerseys, photo frames, football boots and balls, ALL autographed by legendary football stars. The memorabilia, among many other items, are redeemable based on the points accumulated throughout the football tournament.

Along with the QR codes, fans will also receive trivia forms to participate in a short quiz to be in the running to walk home with exclusive Tiger Beer football jerseys and Tiger football mini fridges.

“Football has always been at the core of Tiger Beer. We are taking this opportunity to create a connection between fans from all walks of life with unwavering passion for football, who gather to celebrate the sport while having our brew. The next few weeks will be dedicated to our loyal fans who wish to be part of an epic football viewing experience while being rewarded with attractive giveaways,” said Pearly Lim, Marketing Manager of Tiger Beer Malaysia.

To add on to the celebration, a two-month subscription to www.dimsum.my, as well as exclusive Tiger football jerseys and mini fridges are up for grabs when consumers purchase three big bottles of Tiger Beer at participating food courts and coffee shops, or one six-can-pack at selected stores nationwide, while stocks last.

Catch the football fever with Tiger Beer by logging on to www.tigerbeer.com.my/roarwithtiger  for the full list of participating outlets and the month-long schedule of various football viewing parties nationwide.