Finders Keepers with Apple Fox Cider. Find the Fox and get rewarded.
21 March 2018, Kuala Lumpur – Consumers rejoice as Apple Fox Cider rewards Malaysians with even more refreshing apple cider when they successfully Find the Fox at favorite hangouts across the nation. From regular watering holes to your local supermarkets, Apple Fox Cider is encouraging consumers to step out of their comfort zone and sniff out some unconventional experiences with Find the Fox.
As part of the Find the Fox campaign, Apple Fox Cider have let Foxes loose in watering holes all over Malaysia. Consumers will get the chance to win Apple Fox Cider by stepping up to a challenge of ‘#WhatTheFox Is In The Box?’. Find the Fox and enjoy a limited time offer at participating bars, pubs and restaurants, where consumers will receive a free bottle of Apple Fox Cider with every three bottles purchased.
The fun does not stop there as Fox Spots are popping up across the nation at participating supermarkets and hypermarkets. Consumers who find these Fox Spots may exchange any empty cider can or bottle for a fresh, complimentary can of Apple Fox Cider. Consumers can also enjoy RM1 off an Apple Fox Cider at food courts and coffee shops.
“The Find the Fox campaign aims to encourage consumers to inject a dose of spontaneity in their everyday routines. With our Foxes on the loose and Fox Spots located across the nation, we are challenging consumers to break out of the mundane and explore different drinking experiences. From spicing up their grocery trips to enjoying a fun twist during a night out with friends, it’s all about embracing that mischievous nature of the fox and enjoying Apple Fox Cider in an unconventional way”, said Loh Ee Lin, Marketing Manager of Heineken Malaysia Berhad.
Quality ingredients are the key to Apple Fox Cider’s distinct refreshing taste. Only the freshest apples sourced from orchards all over the world are picked to make Apple Fox Cider, ensuring a naturally crisp texture and intense flavour that makes the best tasting cider. The New Zealand-inspired apple cider brand is the perfect afternoon pick-me-up, injecting a dose of spunk into everyday routines.
Introduced last year, Apple Fox Cider contains 4.5% ABV and is available in 320ml cans and 325ml bottles at hypermarkets, supermarkets and convenience stores, also at bars, pubs and restaurants. Visit this link http://applefox.com/wtf/ for clues on where the foxes are hiding. Get out, #FindTheFox and have some fun! #WhatTheFox
To keep updated on Find the Fox, follow Apple Fox Cider’s Facebook at https://www.facebook.com/applefoxmy and Instagram page at @AppleFox_MY. Visit www.applefox.com for more information on the nation’s cheekiest cider!